Welcome to BMW of Sterling! I’m Sepehr Hajireza, a client advisor in sales who genuinely enjoys helping people find the perfect BMW. With four years of experience in the service department, I have built strong relationships with guests who appreciate my attention to detail and commitment to their satisfaction. I love meeting new people and sharing the excitement of owning a BMW, a brand known as "The Ultimate Driving Machine." I began my career in the automotive industry in 2018 and am grateful to work alongside such talented colleagues while serving wonderful customers. As a certified BMW Genius, I am proud to be a trusted resource for any BMW related questions. I am also multilingual and speak Farsi and English fluently, which allows me to connect with a diverse range of guests.
4.9 / 5 based on 329 ratings (232 written reviews)
I had a fantastic experience working with Sepher. From the moment I walked in, he was professional, friendly, and genuinely focused on helping me find the right car, not just making a sale. He knew every detail about the BMW lineup and took time to explain features, compare models, and answer all my questions with patience and clarity. No pressure, no rush, just honest, top-notch service. What really impressed me was his follow-through. He handled everything smoothly, kept me updated throughout the process, and delivered the car exactly when promised. Even after the sale, he followed up to make sure I was happy and understood all the technology. If you're looking for a trustworthy, knowledgeable, and truly helpful salesman at BMW, ask for Spehr Hajireza.
— Nima Y. ,
I had a great experience with Sepehr during my recent visits to BMW. He was very helpful, humble, and took the time to thoroughly explain everything without any pressure. Because of his patience and clear explanations, I was able to understand my options and confidently make my purchase decision. The overall experience at the dealer was smooth and reassuring. I truly appreciate his professionalism and honesty, and I would highly recommend working with Sepehr to anyone looking for an stress-free buying experience.
— Laila R. ,
Sepehr at the dealership was utterly courteous and incredibly helpful throughout my BMW purchase, guiding me with clear explanations, thoughtful recommendations, and patient attention from start to finish, which made the entire experience smooth stress-free and genuinely enjoyable.
— Zobia C. ,
Sepehr was absolutely amazing from start to finish. He contacted me several times while I waited for the vehicle to be finished up. Which I appreciated. Knowing what’s going on and keeping me up to date. Thanks Sepehr!
— Michael R. ,
Sep was fantastic to deal with. I really appreciate his laid back approach to sales. He didn't push or chase me to force me into the sale.
— Lewis S. ,
Excellent thank you
— Dawn M. ,
He was very good and he explained and answered all the questions that we asked. He also help us to set up the car.
— Christine T. ,
Mr. Sepehr is a perfect gentleman who knows his job and very good at it.
— Shahrokh S. ,
Amazing service. He surpassed all my expectations Very personable and no high pressure sales pitch.
— Susan Y. ,
Great experience and great customer service!!!
— Jean C. ,